Every two weeks, we bring you a curated list of must-read articles geared towards helping you grow your investment advisory practice. Industry veteran Kristan Wojnar uses her vast experience to handpick these articles after conducting thorough research. If you are looking for the right guidance to grow your practice, follow our Practice Management center.
This week we are looking at the subjects of creating a second website for a niche audience, becoming the “go-to” advisor and the secrets to being viewed as an expert. First up is a piece that discusses whether you should create a second website for your niche market. Our second piece this week looks at the steps to take in order to become the “go-to” advisor. Our final piece provides ways to be viewed as an expert by your prospects.
So you have a niche market, should you create a second website for them? This piece provides great advice and tips to help you decide.
This piece provides 5 steps to help you stay top-of-mind with your clients and prospects so that you are viewed as the go-to advisor.
Want to be viewed as an expert with your prospects (and clients)? Read this piece to help you establish credibility quickly.
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