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Trends. These prevailing tendencies have a huge impact on our returns.

And we’re not just talking about the direction of a stock’s movement. From political to technological, trends can make or break a portfolio. And if there’s a force that could be the biggest of them all, it could be demographics.

People are one of the biggest drivers of future returns. From where they live to how long they live for are some of the biggest market disruptors on the planet. Following the demographic trend is really the only way to make sure your portfolio stands the test of time. And investment bank State Street has some info on how to do just that.

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